Press Area

Previous Press Releases

Electric Floor Heating Market Energized to Start 2014

WarmlyYours Reports Quarterly Data in Vibrant New Infographic Format


SEN Award

CHICAGO and TORONTO - April 29, 2014 - Warmly Yours Radiant Heating, a pioneer in the electric floor heating industry and leading provider of home heating solutions since 1999, reported robust performance in the first quarter of 2014. As part of the company’s new series of reports on the electric floor heating industry, WarmlyYours released its first quarter findings in “WarmlyYours Radiant Heating Q1: 2014 Industry Report,” available for the first time in a vibrant, easy-to-read infographic format.

Unlike some areas of the remodeling and construction industry, growth in the electric floor heating industry is still going strong. The same harsh winter weather blamed for the drop-off in in many residential construction projects only enhanced strong first quarter performance in the radiant floor heating market.

The consensus of industry experts points to moderation in growth during the first quarter of 2014, after double-digit gains for much of 2013, for most areas of the remodeling and construction market. However, first quarter data reported by WarmlyYours defy that trend and indicate growing strength in the electric floor heating industry.

“The first quarter of the year is traditionally a strong period for the radiant heating market. However, since the recession, performance has been hit or miss. These results are similar to pre-recession numbers, so I am hopeful that we are back to a consistent growth market,” said Julia Billen, president of WarmlyYours Radiant Heating.

WarmlyYours reports strong sales across product lines and geographic regions. Installations in bathrooms and under tile and stone flooring continue to be the leading choices for homeowners. While solid growth in the major metropolitan areas indicates resilient sales across the county, a surprisingly large increase in the Los Angeles area could indicate new opportunities in the floor heating market. That, along with a more than 10 percent year-over-year increase in the number of floor plans designed during the quarter, makes WarmlyYours confident that growth will continue in the floor heating market, even as the industry approaches the seasonal summer slowdown.

“Looking at these first quarter numbers, bolstered by continuing strength in the preliminary sales data for the beginning of the second quarter, we’re optimistic that growth will remain strong, and 2014 should be a good year for the industry,” said Billen.

About WarmlyYours Radiant

For 15 years, WarmlyYours Radiant Heating has offered the industry’s most innovative solutions in radiant heating technology, from our flagship floor heating systems and radiant wall panels to snow melting systems and home comfort products, including towel warmers, mirror defoggers, and countertop heaters. With locations in the U.S. and Canada, WarmlyYours provides unrivaled personalized customer support from start to finish, featuring measuring and design services, 24/7 technical support, and our No Nonsense™ Warranty. For more information, visit www.WarmlyYours.com.

Media Contact:

Cassie Peterson
Director of Communications

WarmlyYours Radiant
P: (Direct:) 847-550-2464
P: 800-875-5285, ext. 864
[email protected]