03/12/2012: WarmlyYours Weekly Remodeling and Radiant Heating News
Here is the latest news from the WarmlyYours Weekly Radiant News for this week! We are your one-stop source for all things radiant and the home remodeling industry!
This week's featured articles:
"The Ugliest Kitchen Contest Heats Up with Radiant Warmth"
The kitchen is the hub of all activity in the home, and is often the most neglected and under improved room in the whole house. From outdated cabinets to floors that have seen better days, renovation and remodel is the clear solution. A beautiful kitchen is something we believe everyone deserves, and so does Patricia Davis Brown over at Dig this Design, with her latest "Ugliest Kitchen Contest" where finalists compete to win Patricia's brilliant interior design plans and a project team for their "ugly" kitchen renovation. And, to top it off, we are thrilled for the opportunity to heat up the competition by offering floor heating to the contest winner. We love this contest idea because we believe that beautiful kitchens deserve beautiful heat. Read More
"15 Home Repairs for $15"
Keeping your home in tip-top condition doesn't have to mean taking on big, expensive projects. Here are 15 repairs that can be accomplished for less than $15. Despite relatively small investments of time and money, each of these repairs helps make your home more comfortable, attractive and cost efficient. Read More
"Radiant Pro Selling: Don't Simply Follow-up; Be Direct!"
You may find yourself calling on a customer that had shown interest in remodeling a bathroom or kitchen floor with WarmlyYours radiant heating. Following up effectively with potential customers is a great way to grow your business! Just be sure that you are always direct in your approach with your customers; always call for a specific reason. With this approach, they will definitely appreciate hearing from you, and even if you’ve caught them at a bad time, they will most likely give you a better time to reach them. Your customers don’t want to be sold; they want to be taken care of.
Sales professionals often call their customers and simply say, "Hi, I'm calling just to touch base …" or “Hi, I’m calling to follow up,” or something to that effect. Sorry to say, but in the fast pace of the 21st century the “just touching base,” or the “just following up” calls are plainly not effective enough. Your customers’ time is valuable AND limited. Be direct, and explain the exact purpose for your call, letting them know you are here to help them with their radiant floor heating needs. Read More
"Backing Away from the Big Box"
Backing away from the big box, residential contractors continue to rekindle their loyalties to independent dealers as the economy improves, revenues tick back up and good service helps them gain a competitive edge. In its second annual Contractor Behavior Survey, L.E.K. Consulting surveyed more than 500 residential contractors on their purchasing priorities, preferences and strategies for the future. Read More-----------
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