Long Grove, IL - August 2005 - Carpet One and Flooring America, two major floor covering buying groups, are now warming up their sales with the help of two micro-thin, radiant floor heating systems from WarmlyYours. Measuring less than 1/8” thick, these new WarmlyYours TempZone™ and Environ Easy Mats systems are all-electric and designed to be installed invisibly beneath today’s most popular floor coverings.
Over 1,400 independent floor covering retailers throughout the world are affiliated with Carpet One and Flooring America. Already, over 300 of these retail locations have embraced floor heating by adding WarmlyYours heated displays, merchandising materials and information packets to their showrooms.
What makes WarmlyYours floor heating systems well-accepted among flooring retailers is the ability to be included as a companion sale with virtually any floor covering purchase. “WarmlyYours systems benefit our retailers by attracting customers seeking to add the comfort and luxury of heated floors to bathrooms, kitchens and family gathering areas,” comments Ron Negley, Corporate Hard Surface Buyer for CCA Global. “Not only does offering a floor heating option help to differentiate their businesses from the competition, it enhances service to existing customers, improving both their value, and bottom line.”
“WarmlyYours systems are designed to be installed in conjunction with the homeowner’s floor covering and by the same installation professional assigned to that project. Each system is custom-designed to specifically fit the room into which it will be added, and is shipped the same day it is ordered. This process guarantees a perfect, fault-free installation and alleviates retailers needing product inventories or secondary installers,” added Fred Selvais, WarmlyYours Vice President of Sales.
As more and more homeowners become aware of their ability to conveniently add soothing warmth to bathroom, kitchen and family room floors with their floor covering purchase, WarmlyYours predicts that its systems will become a “must have” for flooring retailers looking to capture a share of the growing radiant heating market.
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