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How to Choose the Right Towel Warmer for Remodels

Boost project margins with the perfect towel warmer

Are you remodeling bathrooms but leaving easy profit margins on the table by overlooking radiant warmth?

Adding a radiant towel warmer to your bathroom renovation projects does not require a full gut remodel. In this quick professional guide, you will discover how to select and specify the perfect towel warmer model for your client in just 30 seconds, delivering affordable luxury while boosting your project profits.

Watch this video to master the three essential steps for specifying towel warmers:

  • ⚡ Choosing between hardwired models for open walls and plug-in units for finished drywall and tile
  • 🏠 Selecting wall-mounted designs to save floor space or freestanding units to prevent drilling
  • ✨ Matching designer finishes like matte black, gold, brushed, or polished stainless to fixtures
  • 💰 Increasing remodel revenue and margins with quick, trouble-free installations on every job

By implementing these proven contractor tips, you will delight your clients with luxurious warmth while increasing your bottom line through exclusive trade pricing at WarmlyYours.

Transcript

If you're redoing a bathroom and not offering a towel warmer, you're leaving easy margin on the table. And no, it doesn't have to be a full gut remodel to make it work. Matching the right model to your client takes about 30 seconds. Number 1, connection. If walls are open, run power and spec hardwired for a clean, zero-wire finish.

But if the drywall and tile are already done, specify a plug-in. No drywall patch, no waiting, ready in minutes. Number 2, mounting. Go wall-mounted to keep floors clear or freestanding if the client can't have holes in their wall. Number 3, finish.

Match their plumbing fixtures—matte black, gold, brushed, or polished stainless. Clients love the luxury, and for you, it's a quick install with a solid markup on every single bathroom. Set up your pro pricing and trade discounts at WarmlyYours.com.

Related Questions

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Choose based on your installation preference and bathroom setup:

Plug-In Towel Warmers:

  • No installation required—just mount and plug into a standard outlet
  • Easy to move or remove
  • Great for renters or those who want flexibility
  • Lower upfront cost
  • Perfect for DIY installation

Hardwired Towel Warmers:

  • Permanent, built-in look with no visible cords
  • Requires licensed electrician for installation
  • Ideal for new construction or bathroom remodels
  • Cleaner aesthetic
  • Higher upfront cost

Dual Connection Towel Warmers:

  • Maximum flexibility—works both plug-in AND hardwired
  • Best of both options
  • Premium choice for those who want versatility
  • Higher upfront cost

Bottom line: Choose plug-in if you rent, want flexibility, or prefer DIY. Choose hardwired if you're renovating, want a seamless look, or plan to stay long-term. Choose dual connection if you want maximum flexibility.WarmlyYours offers all three options across our 20+ models. 

View our connection options and controls to find the perfect fit for your bathroom.


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WarmlyYours towel warmers come in 5 premium finishes to match any bathroom décor:

Pro tip: Choose brushed finishes if you want a low-maintenance look (fingerprints are less visible). Choose polished finishes for maximum shine and elegance. All finishes are 304-stainless steel for durability and corrosion resistance.

Browse all finishes and styles.

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