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The Simplest Upsell on Your Next Master Bath Bid

Boost Bath Remodel Margins with Towel Warmers

When clients scrutinize every line item in a master bath bid, a WarmlyYours towel warmer offers an upgrade they can enjoy every day: a warm towel and the comfort of a five-star hotel at home.

This 42-second video explains why towel warmers belong in the planning conversation for builders, remodelers, and electrical contractors. It covers the client experience alongside the installation and project-margin considerations that matter when preparing a bid.

  • Hardwired and plug-in models for different bathroom layouts and connection needs
  • Modern finishes to complement the room's design
  • Electrical load and rough-in considerations to review before specifying a model
  • 24/7 technical support from WarmlyYours

Watch the video, compare towel warmer styles, and explore the related catalog and training resources for your next master bath project.

Transcript

When you're bidding a high-end master bath, clients scrutinize every line item. But here's the easiest upgrade on every single job: a WarmlyYours towel warmer. A warm towel is the cheapest luxury in the house and the one they will notice every single day. For a client, it's that 5-star hotel feeling right at home. For you, it's a fast rough-in, minimal electrical load, and a strong project margin.

We offer hardwired and plug-in models in modern finishes with 24/7 technical support. Don't leave any margin on the table. Spec WarmlyYours towel warmers for your next project at WarmlyYours.com. WarmlyYours.

Related Questions

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The choice between hardwired and plug-in towel warmers depends on your installation situation and preferences:

Choose Hardwired If:

  • You want a clean, cord-free look with no visible wires
  • You're doing a new construction or renovation where electrical can be planned
  • You have a licensed electrician available for installation
  • You want to add a wall switch or timer for convenient control

Choose Plug-In If:

  • You want easy DIY installation—just mount and plug in
  • You're renting and can't modify electrical
  • You have a GFCI outlet nearby
  • You want the option to easily relocate the unit later

Best of Both Worlds: Dual Connection

Many WarmlyYours towel warmers offer dual connection capability. They ship ready to plug in, but the cord can be removed for hardwired installation. This lets you start with plug-in convenience and convert to hardwired during a future renovation.

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Yes. A towel warmer adds daily comfort, helps towels dry faster, and gives your bathroom a spa-like feel. Plug-in models are easy to install and are an attractive upgrade for both homeowners and potential buyers.

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WarmlyYours towel warmers are all 120VAC units. Towel warmers are available in wattages from 35 watts all the way up to 250 watts. A single towel warmer would typically range from 1-2 amps based on the model. Wire size and breaker size need to be selected based on the total amperage of the towel warmer(s). For towel warmers installed in bathrooms, a GFCI breaker is required.

5 people found this helpful Was this helpful? Yes No

Yes, towel warmers are absolutely worth it. They provide luxury comfort at minimal cost—typically just 15¢ per day to operate. Beyond comfort, towel warmers offer hygiene benefits (warm towels kill bacteria), convenience (no more damp towels), and energy efficiency (using 60-150 watts, far less than a tumble dryer).With over 4.84/5 stars from 191 customer reviews, WarmlyYours towel warmers deliver high performance at low cost. They're particularly valuable in bathrooms where you want warm, dry towels ready after every shower. When you factor in the durability (25+ years), safety features (TempSmart™ temperature control), and aesthetic appeal (available in 20+ styles and finishes), a towel warmer becomes both a practical investment and a luxury upgrade.

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